(Some) Things to Consider About the Role of Modeling Agencies
by Carol-Anne Blackwell, A.K.A. Models
Forever 21 Lookbook
The common goal of a modeling career focuses on having representation by a modeling agency to get the bigger clients vs. being an independent model. There are other ways for unrepresented models to find work, but the role of a modeling agency is the topic of today.
The easiest comparison for a modeling agency is relating it to the role of a specialized employment agency. Their specialty is finding jobs for models (a.k.a. talent) and finding models for jobs (a.k.a. clients). This may sound basically easy, but it’s in your best professional interest (as a model or parent) to learn the role that a modeling agency plays in this industry; how it may or may not work for your situation. Don’t forget about looking at the “Big Picture” of how it affects all of the agency’s models, employees, and their clients.
There are literally hundreds of reputable modeling agencies
By Carol-Anne Blackwell, A.K.A. Models
It’s always exciting for me to see a model having opportunities to be represented by agencies, hired by clients, travel, and able to be exposed to a variety of talented photographers. That is much rarer than aspiring models realize when they first enter the modeling industry, but they learn the challenges! From the point that a person makes the commitment to become a model, it opens the gates to a variety of other’s opinions, feelings, and personal struggle.
This photo is of the Plus Model Joby Bach and this is some of what she said about her niche:
"Firstly, I started modeling in 2009 at the age of 23 years. I'm 27 years old today and I am represented by the agency Montage in Montreal and at Natural Model in L.A. I travel a lot and Its cool! I loved working with the greatest photographers of Canada. Sometimes the experience was not necessarily easy because a few photographers still revere the regular size. There is a large opening for this category here in Canada recently, and it’s great because a lot of women in society… they associate to us. Sincerely, I like to represent the category of voluptuous women, accessible and healthy! Its so awesome!”
Read on to see that the concept of “success” gets a little more complicated…
Viewpoints of a Model’s Success (Part 2)
Is your personal success as a model
The industry places models into “types” that can often have controversial differences. Editorial, Fashion, Commercial, Promotional, Artistic, etc., and each of those divisions have their own niches where models represent a “look”. They are ALL models, so what is the indication of each model’s success? Each model “type” has ideal career & personal goals in their mind, but we know that the industry, media, & public view each model’s success a little differently from how the model views it.
How do YOU judge (your own) success as a model?
On one hand, I recommend